Case Study

Coaching-Client-Case-Studies


Client Case Studies

Get ready to feel inspired!

Explore how we've helped businesses just like yours increase sales, attract more customers, and optimise operations for sustainable growth.

Whether it’s refining brand messaging, creating data-driven ad campaigns, launching a course, filling your appointment calendar, or automating sales processes, these success stories showcase what happens when you have the right team behind you.

WHEN STRATEGIC PLANNING MEETS TARGETEDAction

infantsleep

 

Infant Sleep Clinic: Fully Booked Without Sales Calls & Successful Course Launch

 

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  • Shifted from discovery calls to a streamlined booking system, filling the clinic without a single phone call.
  • Overhauled website, messaging, and enquiry process, creating a seamless experience for parents needing support.
  • Launched a highly profitable online course, generating substantial revenue within the first six months as a new passive income stream
  • Set up & executed Google & Meta Ads, driving consistent leads for both the clinic and online course.
  • Built a scalable marketing foundation, allowing the business to grow without relying on direct client calls.

www.infantsleep.com.au

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sabaadelaide

 

Skin Clinic: Niche Clarity Driving Consistent New Leads

 

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  • Refined brand messaging to carve out a clear, competitive niche.
  • Launched Meta Ads funnels, delivering consistent, high-quality leads.
  • Optimised tracking & analytics for clear marketing insights.
  • Client retention & upsell strategy developed, designed to drive repeat business.

www.adelaideaesthetic.com.au

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lukeskennedy

 

Motivational Speaker: 7 Leads in 2 Days & Course Funnel Ready to Launch

 

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  • Google Ads funnel fine-tuned to generate 7 leads in just 48 hours.
  • Built and optimised course launch funnel, priming the audience for release.
  • Engaged and primed email list, ready to convert into course sales.
  • Retention strategy implemented to nurture clients and upsell the new offer.

www.lukeskennedy.com

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atthetreehouse

 

Neuroscience Coach: 1300 New Leads & Immediate Sales

 

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  • Lead magnet & course funnel rebuilt, significantly boosting conversions.
  • Email list growth skyrocketed, adding 1300 new leads in 1 month at just $1.99 per lead.
  • 16 immediate course sales generated from campaign launch.
  • Waitlist built for future course intakes, ensuring long-term demand.
  • Meta omni-presence funnel launched to stay visible and top-of-mind.

www.atthetreehouse.com.au

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themummahub

 

Yoga Studio: New Membership Driving Growth & Retention

 

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  • Designed & launched a new membership, offered as both a standalone and upsell.
  • Website copy and tech upgraded for a seamless user experience.
  • Meta Ads set up for yoga class bookings, ensuring consistent lead flow.
  • Targeted membership ads launched to increase sign-ups and retention.

www.themummahub.com

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gardengraffiti

 

Florist: Website Revamp Brings Instant Leads & More Profit

 

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  • Website redesigned & optimised for seamless user experience & higher conversions.
  • Client onboarding automated, saving time and generating lead calls on autopilot.
  • SEO & Google Ads funnel launched, bringing in 5 new leads within 10 days.
  • Profit optimisation strategies implemented, allowing the owner to pay herself more.

www.gardengraffiti.com.au

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faceofman

 

Mens Grooming: Website & Marketing Overhaul Driving 26 New Clients Monthly

 

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  • Website UX refined to improve customer experience and conversion rates.
  • A/B Testing of Multiple Offers – Created multiple landing pages to test and refine lead generation.
  • Survey-Driven Marketing Initiatives – Led to stronger lead offers and updates to the loyalty program.
  • Significant revenue gaps uncovered, with new strategies implemented to recapture lost opportunities.
  • Meta & Google Ads Launched – Generated a steady pipeline of high-quality leads.
  • Consistently Adding 26 New Client Visits Per Month – A proven strategy for sustainable growth. .

www.faceofman.com.au

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nutritionnook

 

Nutritionist: From No Niche to a Clear Market & Lead Funnel in Place

 

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  • Niche clarity established, making marketing and messaging more effective.
  • Lead magnet & email sequence built, driving call bookings & nurturing leads.
  • Online shop created for selling digital products & generating passive income.
  • Structured outreach strategy developed, plus Meta Ads launched for lead generation.

www.nutritionnook.com.au

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tatiana

 

Marketing Agency: Scaling Beyond Word-of-Mouth with a Strategic Digital Presence

 

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  • Numbers analysis conducted, identifying the most profitable services and key areas for scaling.
  • Refined service offerings, ensuring a clear, compelling, and scalable value proposition.
  • Helped with design of a highly-converting website, optimising messaging, structure, and UX for maximum impact.
  • Mapped out a full SEO & Google Ads strategy, ready to drive inbound leads from relaunch.
  • Developed a LinkedIn content & outreach plan, helping build confidence to post consistently, establish authority, and spark conversations.

T&M Marketing

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mamarentals

 

Dress Hire: Expanding Audience Reach & Boosting Revenue

 

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  • Reworked brand messaging & website flow to broaden audience appeal and increase revenue potential.
  • SEO updates implemented to improve search rankings and organic traffic.
  • Custom landing pages created for A/B testing and ad performance optimisation.
  • Launched Meta Ads campaigns, generating consistent online bookings at optimal cost per conversion.
  • Improved Google Ads funnel, leading to a steady 5x ROAS across campaigns.
  • Refined email flows to enhance the customer journey from first touchpoint to retention.

www.mamarentals.com.au

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kindteaco

 

Tea Brand: From Idea to Market – Launching a Standout Brand with Strong Sales

 

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  • Conducted in-depth market research to position the brand uniquely within the competitive tea market.
  • Developed a compelling USP & brand voice, differentiating it from competitors.
  • Collaborated with a branding agency to create a distinctive visual identity.
  • Built a fully optimised e-commerce website, complete with SEO & email marketing automation.
  • First sales ads going live, with a marketing plan in place to ensure strong initial sales and sustained growth.

www.thekindteaco.com.au

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bm

 

Fashion House: Paid Ads Driving Seasonal Sales & Year-Round Growth

 

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  • Immediate UX improvements implemented ahead of the peak holiday season to maximise conversions.
  • Meta Ads launched, achieving a 5x ROAS in the first month—without relying on discounts.
  • Google Ads campaign activated and continuously optimised for better performance.
  • Local & online list-building strategy launched, driving warmer audiences both digitally and in-store.
  • Long-term marketing & email retention strategy developed, supporting seasonal product launches and sustained engagement.

www.brigidmclaughlin.com

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be

 

Jewellery Brand: Survey Insights + Strategic Ads = Consistent ROAS Growth

 

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  • Strengthened content strategy based on insights from a 300+ response customer survey, shaping ad content and guiding influencer & brand ambassador recruitment.
  • Website optimised with improved menu navigation, search functionality, and category filters to enhance the shopping experience.
  • Implemented site-wide SEO updates to boost organic visibility and long-term discoverability.
  • Provided performance-based recommendations to scale Meta Ads with their existing agency.
  • Launched Google Ads strategy, achieving a consistent ROAS of 8 for sustained sales growth.

www.bebangles.co

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montissier

 

High-End Winter Fashion: Optimised Messaging & UX Driving Global Sales

 

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  • Refined product messaging to highlight both functionality and emotional appeal.
  • Website optimised with a focus on high-converting product pages and key benefits.
  • Meta & Google Ads launched, achieving a 3-7X ROAS over multiple months from launch.
  • Content strategy strengthened, incorporating additional models, UX enhancements, and video content.
  • Successfully expanded into international markets, launching strategic ad campaigns for global reach.

www.montissier.com

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doggi

 

Dog Food Brand: Successful Launch with Ads & Smart Messaging Driving Daily Sales

 

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  • Successfully launched a new brand to market, laying the groundwork for sustainable growth.
  • Optimised ecommerce website, ensuring a smooth user experience and high conversion potential.
  • Strengthened brand messaging & content strategy, creating a clear and compelling narrative across touchpoints.
  • Developed and launched their first Meta Ads funnel, generating consistent daily sales from day one.
  • Established a scalable marketing foundation, setting the brand up for long-term success in the pet industry.

www.doggistyle.net

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braveryco

 

Luxury Scarf Brand: Smart Offers & Ads Boost Sales & AOV

 

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  • Strategic upsell offer introduced, leading to 2-3x more sales per customer and a major lift in AOV.
  • Google Ads campaign set up, now delivering X7 ROAS and driving consistent, profitable sales.
  • Creative Meta ad testing expanded beyond the original niche, positioning scarves as luxury accessories & wall art to attract new audiences.
  • Christmas gifting campaign launched, tying sales to a cause-driven initiative for increased seasonal engagement.
  • Meta campaigns consistently delivering between 3-4 ROAS, supporting ongoing revenue growth.
  • Enabled the founder to step away & take leave, while automated marketing strategies kept the business growing.

www.braveryco.com.au

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ListenTO REAL CUSTOMER EXPERIENCES

  

 

 

 

 

 

 

Deep DiveINTO OUR PROCESS WITH THESE CASE STUDIES

 

Kelly-Noone-Skin-Queen-sq

SKIN QUEEN


Beauty Education Business Grows from Side Hustle to Main Hustle

 


LEARN MORE HERE

Joanne-Parker-sq

THE REAL GIRLS MOVEMENT


Health & Wellness Business Fills Programs on Rinse and Repeat

 


LEARN MORE HERE

AW-Midwifery

ALBURY WODONGA MIDWIFERY


How This Midwifery Business is Booked Out in Advance

 


LEARN MORE HERE

Home-Of-Visas-cs

HOME OF VISAS


How This Visa Business Reached Its First 6 Figures

 


LEARN MORE HERE

Pure-Apotheca-Clients

PURE APOTHECA


From Zero to 5 Figure Months Online for B&M



LEARN MORE HERE

Jo Hardie from The Spewy

SPEWY


Baby Product on Track to Million Dollar Business



LEARN MORE HERE

Sarah-Bugden-Owner-Daisy-CS

DAISY'S CLOSET


Online Fashion Boutique's 900% Sales Growth



LEARN MORE HERE

Kristin from Haven Prints

HAVEN PRINTS


From Zero to 6 Figures - A Year of Artistic Business Growth

 


LEARN MORE HERE

Anna W

LIGHTHOUSE LANE


Bali Bliss, Family First & Six Figure Success



LEARN MORE HERE

Sweet Charlotte Studio Inside

SWEET CHARLOTTE STUDIO


Shopfront Boosts Online Sales. Breaks Records.

 


LEARN MORE HERE

Kara from Mount Vic & Me

MOUNT VIC AND ME


Artist's Gift Store Grows from 100 to 400+ Monthly Orders



LEARN MORE HERE

Megan from The Sassery

THE SASSERY


'Inappropriate' Gift Business Hits Multi 6 Figures

 


LEARN MORE HERE

The Pop Up party Co

THE POP-UP PARTY CO


Party Store's Revenue Jumps Over 550%



LEARN MORE HERE

Fan-Covers-Made-By-Sarah-Smith

FAN FRIENDS


Handmade Business Rockets from $200 to $15k Months

 


LEARN MORE HERE

kate Berry

JUST GORGEOUS THINGS


Equestrian Business with New Revenue Streams

 


LEARN MORE HERE

 

MOREKind Words FROM CLIENTS

 

 

"Anna and her team have been instrumental in the success of the launch of my new styling membership with 30 + paying members.

Anna truly knows her stuff. The value you get from her coaching is unbelievable. She goes above & beyond to get the results you need.

She is a wealth of knowledge and also down to earth and approachable for people like me who aren’t great at the back end of the business.

Her whole team have helped me by looking at my business as a whole, including my website, email sequences and copywriting.

I would highly recommend you invest in her services! You will wonder why you hadn’t done it sooner!"

Shannon Johnson | Living For Style

 

BSFM-Mobile01

 

The Elevatory has taught me so much even after doing multiple courses in business and mindset. These ladies have an amazing an awe-inspiring passion that really comes out when working one on one with them. The amount of value and information that's included is incredible, I've doubled my income thanks to their help."

Josephine Eve | Josephine Eve Personal Fashion Stylist

 

 

Julie-Peadon-In-Studio

 

"Within three months I had taken on my own shopfront. I managed to generate more than my targeted turnover in that financial year. In early 2020, I embarked on the Elevatory journey. Despite the setbacks and significant challenges that the pandemic brought, the Elevatory have been true to their word, have stuck by me, encouraged me and pushed me and I am on track to have nearly have doubled my previous year’s turnover. I’m looking forward to taking a slightly different tact on the business strategy too! Thank you Anna and Team.

Julie Peadon | Julie Peadon Art

 

erin-duncan

 

"Two months in and my audience has grown by thousands, my list has doubled and my income is steadily growing. I have dived into Facebook ads which has been a revelation and I’ve even executed a pre launch launch! It is powerful to be right alongside other owners as they grow their businesses too. The support, the accountability and the candidness of our coaches is making a major difference to how I am working and my goals for the future.”

Erin Duncan | Erin Duncan Creative

 

 

Baby-Luno

 

In the first 3 months I got more done than what I used to get done in a year. We have made so many incredible changes to improve both my sales and profit margin.

After just 2 months, I had a record month in sales."

Louise Carter | Baby Luno

 

 

Gemma-Bronzoni

 

"This program has opened my eyes and helped me take my business to the next level. The assistance and support with FB ads, strategy and financial management has increased my sales month on month. I wouldn’t have been able to achieve what I have in the last six months without their help, they have reignited the passion and motivation I first had for my business, and I am excited for what is to come."

Gemma Bronzoni | The Nappy Society

 

 

Nikki-Capp

 

"The Elevatory have helped me scale up and given me the tools and confidence to make changes that have had a major impact on my revenue. I had invested in coaches before, but never to this extent (financially and emotionally)..but I am more than happy to report that the coaching has paid for itself several times over. I honestly couldn’t be happier with the results, so much so that I will continue to work with Anna and her team for the foreseeable future. I just cannot let them go!

Nikki Capp | The Cover Collective

 

 

Michelle-Smith

 

“Nothing beats a regular virtual meet-up for building on ideas, sharing learnings, keeping on-track, debriefing on the ups and downs, in a forum of like-minded people. The group structure has been hugely effective - it comprises fellow product-based businesses and is facilitated by an e-commerce marketing specialist. I've experienced significant sales growth since joining the program six months ago - which is why I've re-signed for another six months."

Michelle Smith | Curated with Conscience

 

 

BSFM-Mobile01

 

“In two months, I have tripled my email subscribers, set up automations which have generated great sales (abandoned cart sequence and website pop-up) set up my first Facebook ad which is doing really well AND sold out of my pre-sales for my next book in a couple of hours!"

Jess Spencer | Adored Illustrations

 

 

 

5.0 Rating from 70+ Google Reviews

 

 

 

 

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