
Client Case Studies
Get ready to feel inspired!
Explore how we've helped businesses just like yours increase sales, attract more customers, and optimise operations for sustainable growth.
Whether it’s refining brand messaging, creating data-driven ad campaigns, launching a course, filling your appointment calendar, or automating sales processes, these success stories showcase what happens when you have the right team behind you.
WHEN STRATEGIC PLANNING MEETS TARGETEDAction

Infant Sleep Clinic: Fully Booked Without Sales Calls & Successful Course Launch
- Shifted from discovery calls to a streamlined booking system, filling the clinic without a single phone call.
- Overhauled website, messaging, and enquiry process, creating a seamless experience for parents needing support.
- Launched a highly profitable online course, generating substantial revenue within the first six months as a new passive income stream
- Set up & executed Google & Meta Ads, driving consistent leads for both the clinic and online course.
- Built a scalable marketing foundation, allowing the business to grow without relying on direct client calls.

Skin Clinic: Niche Clarity Driving Consistent New Leads
- Refined brand messaging to carve out a clear, competitive niche.
- Launched Meta Ads funnels, delivering consistent, high-quality leads.
- Optimised tracking & analytics for clear marketing insights.
- Client retention & upsell strategy developed, designed to drive repeat business.

Motivational Speaker: 7 Leads in 2 Days & Course Funnel Ready to Launch
- Google Ads funnel fine-tuned to generate 7 leads in just 48 hours.
- Built and optimised course launch funnel, priming the audience for release.
- Engaged and primed email list, ready to convert into course sales.
- Retention strategy implemented to nurture clients and upsell the new offer.

Neuroscience Coach: 1300 New Leads & Immediate Sales
- Lead magnet & course funnel rebuilt, significantly boosting conversions.
- Email list growth skyrocketed, adding 1300 new leads in 1 month at just $1.99 per lead.
- 16 immediate course sales generated from campaign launch.
- Waitlist built for future course intakes, ensuring long-term demand.
- Meta omni-presence funnel launched to stay visible and top-of-mind.

Yoga Studio: New Membership Driving Growth & Retention
- Designed & launched a new membership, offered as both a standalone and upsell.
- Website copy and tech upgraded for a seamless user experience.
- Meta Ads set up for yoga class bookings, ensuring consistent lead flow.
- Targeted membership ads launched to increase sign-ups and retention.

Florist: Website Revamp Brings Instant Leads & More Profit
- Website redesigned & optimised for seamless user experience & higher conversions.
- Client onboarding automated, saving time and generating lead calls on autopilot.
- SEO & Google Ads funnel launched, bringing in 5 new leads within 10 days.
- Profit optimisation strategies implemented, allowing the owner to pay herself more.

Mens Grooming: Website & Marketing Overhaul Driving 26 New Clients Monthly
- Website UX refined to improve customer experience and conversion rates.
- A/B Testing of Multiple Offers – Created multiple landing pages to test and refine lead generation.
- Survey-Driven Marketing Initiatives – Led to stronger lead offers and updates to the loyalty program.
- Significant revenue gaps uncovered, with new strategies implemented to recapture lost opportunities.
- Meta & Google Ads Launched – Generated a steady pipeline of high-quality leads.
- Consistently Adding 26 New Client Visits Per Month – A proven strategy for sustainable growth. .

Nutritionist: From No Niche to a Clear Market & Lead Funnel in Place
- Niche clarity established, making marketing and messaging more effective.
- Lead magnet & email sequence built, driving call bookings & nurturing leads.
- Online shop created for selling digital products & generating passive income.
- Structured outreach strategy developed, plus Meta Ads launched for lead generation.

Marketing Agency: Scaling Beyond Word-of-Mouth with a Strategic Digital Presence
- Numbers analysis conducted, identifying the most profitable services and key areas for scaling.
- Refined service offerings, ensuring a clear, compelling, and scalable value proposition.
- Helped with design of a highly-converting website, optimising messaging, structure, and UX for maximum impact.
- Mapped out a full SEO & Google Ads strategy, ready to drive inbound leads from relaunch.
- Developed a LinkedIn content & outreach plan, helping build confidence to post consistently, establish authority, and spark conversations.
T&M Marketing

Dress Hire: Expanding Audience Reach & Boosting Revenue
- Reworked brand messaging & website flow to broaden audience appeal and increase revenue potential.
- SEO updates implemented to improve search rankings and organic traffic.
- Custom landing pages created for A/B testing and ad performance optimisation.
- Launched Meta Ads campaigns, generating consistent online bookings at optimal cost per conversion.
- Improved Google Ads funnel, leading to a steady 5x ROAS across campaigns.
- Refined email flows to enhance the customer journey from first touchpoint to retention.

Tea Brand: From Idea to Market – Launching a Standout Brand with Strong Sales
- Conducted in-depth market research to position the brand uniquely within the competitive tea market.
- Developed a compelling USP & brand voice, differentiating it from competitors.
- Collaborated with a branding agency to create a distinctive visual identity.
- Built a fully optimised e-commerce website, complete with SEO & email marketing automation.
- First sales ads going live, with a marketing plan in place to ensure strong initial sales and sustained growth.

Fashion House: Paid Ads Driving Seasonal Sales & Year-Round Growth
- Immediate UX improvements implemented ahead of the peak holiday season to maximise conversions.
- Meta Ads launched, achieving a 5x ROAS in the first month—without relying on discounts.
- Google Ads campaign activated and continuously optimised for better performance.
- Local & online list-building strategy launched, driving warmer audiences both digitally and in-store.
- Long-term marketing & email retention strategy developed, supporting seasonal product launches and sustained engagement.

Jewellery Brand: Survey Insights + Strategic Ads = Consistent ROAS Growth
- Strengthened content strategy based on insights from a 300+ response customer survey, shaping ad content and guiding influencer & brand ambassador recruitment.
- Website optimised with improved menu navigation, search functionality, and category filters to enhance the shopping experience.
- Implemented site-wide SEO updates to boost organic visibility and long-term discoverability.
- Provided performance-based recommendations to scale Meta Ads with their existing agency.
- Launched Google Ads strategy, achieving a consistent ROAS of 8 for sustained sales growth.

High-End Winter Fashion: Optimised Messaging & UX Driving Global Sales
- Refined product messaging to highlight both functionality and emotional appeal.
- Website optimised with a focus on high-converting product pages and key benefits.
- Meta & Google Ads launched, achieving a 3-7X ROAS over multiple months from launch.
- Content strategy strengthened, incorporating additional models, UX enhancements, and video content.
- Successfully expanded into international markets, launching strategic ad campaigns for global reach.

Dog Food Brand: Successful Launch with Ads & Smart Messaging Driving Daily Sales
- Successfully launched a new brand to market, laying the groundwork for sustainable growth.
- Optimised ecommerce website, ensuring a smooth user experience and high conversion potential.
- Strengthened brand messaging & content strategy, creating a clear and compelling narrative across touchpoints.
- Developed and launched their first Meta Ads funnel, generating consistent daily sales from day one.
- Established a scalable marketing foundation, setting the brand up for long-term success in the pet industry.

Luxury Scarf Brand: Smart Offers & Ads Boost Sales & AOV
- Strategic upsell offer introduced, leading to 2-3x more sales per customer and a major lift in AOV.
- Google Ads campaign set up, now delivering X7 ROAS and driving consistent, profitable sales.
- Creative Meta ad testing expanded beyond the original niche, positioning scarves as luxury accessories & wall art to attract new audiences.
- Christmas gifting campaign launched, tying sales to a cause-driven initiative for increased seasonal engagement.
- Meta campaigns consistently delivering between 3-4 ROAS, supporting ongoing revenue growth.
- Enabled the founder to step away & take leave, while automated marketing strategies kept the business growing.
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Gemma Bronzoni | The Nappy Society

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Nikki Capp | The Cover Collective

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Michelle Smith | Curated with Conscience

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Jess Spencer | Adored Illustrations
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