Meet Our Team



We believe it takes a village to grow a successful business which is why at The Elevatory® we've brought together an incredible team of specialist coaches and experts to ensure you thrive in every aspect of your life and business.




My mission is to help female eCommerce entrepreneurs build their legacy.

I want to see women with big visions see their dream come to life.

To feel true success as they bring something to the world that goes on to impact thousands.

To reach financial freedom, to be able to work from anywhere in the world if they want and to be able to live and work around a growing family on their terms.

Marketing lies at the heart of the most successful businesses out there and marketing is what lights me up.

  • Business Strategy
  • Financials & Analytics
  • Leadership Coach

More about Anna



Caroline is here to help you map out your digital marketing strategy to reach and engage your ideal client time and again.

  • Marketing Strategy
  • Sales Funnels
  • Facebook™ & Instagram Ads

More about Caroline



Nat’s goal is to show you that marketing is much more than just advertising & that the right brand strategy can change everything.

  • Ecommerce
  • Brand Strategy
  • Mindset Coach

More about Nat



Jo's job is to ensure your leads and prospects have a seamless user experience at every point in the funnel.

  • Google/SEO
  • CRM Management
  • Website Optimisation

More about Jo



Madhuraka does … well EVERYTHING techy over here at The Elevatory® and plays a crucial role in ensuring that as a client you have the perfect user experience as you navigate through our programs.

More about Madhuraka



Leigh wants you to be empowered with your numbers so you can make the best decisions to help you grow your business.

  • Forecasting
  • Bookkeeping
  • Accounting

More about Leigh




Anna co-founded The Elevatory® in 2015 and her love and vision for The Elevatory® truly knows no bounds.

And her mission is simple - to ensure you have everything you need to ensure you success in your business.

When it comes to teaching and coaching Anna's focus is on 3 core areas:

First and foremost, she wants to ensure that you develop a success mindset - that you are willing to grow, try things on, take risks and take that all-important action.

Alongside this she is heavily focussed on numbers, research & analytics – all to ensure your business model is viable, profitable and scalable.

Then, comes the all-important strategy – the ideas, goals and plans that'll drive your business's growth and development.

In her corporate life, Anna spent 11 years working in media and advertising for some of the UK and Australia's biggest agencies and media outlets. And she's spent the last 8 years in small business.

She also holds a degree in Psychology, an Advanced Practitioner of Life Coaching, and holds certificates in Meta Dynamics, NLP, Deep State Repatterning.





Introducing our business brain box Caroline.

Now, this lady's experience is second to none when it comes to what she has to offer you as a coach and mentor. She has spent over 10 years working in research, marketing, communications and account management and she's also run an e-commerce store.

As you will see Caroline is a complete all-rounder, but her real passion is in helping you map out your sales funnels, bringing your digital marketing strategy to life and making sure those sales start rolling in!

Caroline teaches and coaches on marketing strategy, sales funnels, email marketing and Facebook ads strategy.

Caroline is also The Elevatory® Head of Digital Marketing - and heads up our in-house Facebook Ads division, where she manages a team of specialists to deliver exceptional results for our Mastermind clients.

Caroline joined The Elevatory® team in 2018.





Now there’s another very important coach & mentor we’d like to introduce you to - meet Natalie.

This lady is super creative on all fronts - having spent 10+ years in packaging and design and is also a designer and maker for her own jewellery range! This means she’s a total whizz when it comes to running a market stall, navigating the world of wholesale and of course running an online ecommerce store.

Further to all of this Natalie has a huge passion for all things mindset & personal development and is also trained as a Life Coach.

Nat's mission is to support, guide and coach businesses to understand that marketing is so much more than just advertising, and that really understanding your core offer, purpose and your ideal customer are crucial to successfully marketing, selling and growing your business.

Natalie joined The Elevatory® in 2016.





Now it's time to meet the legend that is Jo.

Jo is the Elevatory's Optimisation specialist and assists our clients with their tech integrations.

And she’s here to ensure your leads, prospects and clients have a seamless experience at every point in the funnel.

Jo teaches and coaches on website optimisation, email marketing tech, sales funnel integrations, CRM Management, SEO and Google Ads.

Alongside a stint in small business, Jo's career skills have prepared her well for this role. She has outstanding knowledge and experience in customer service, marketing, product & service pricing, and digital account management and is a self-confessed tech nerd.

Jo was the first team member to join The Elevatory® in 2016.





Please bow for our tech genius Madhuraka.

Madhuraka does … well EVERYTHING techy over here at The Elevatory® and plays a crucial role in ensuring that as a client you have the perfect user experience as you navigate through our programs.

He’s also the man that makes all our systems talk and ensures we are able to reach the masses in just the way we want with our Marketing.

Madhuraka is incredibly experienced in his field and has been providing software solutions and web-based platforms over the past 18 years working across a wide range of industries from online publishers, accounts, construction, healthcare services, sports and more.

And if you ever need custom coding or a custom website – he is your go to!





Meet Leigh – our self-professed numbers girl!

Leigh not only manages The Elevatory® accounts – and is your go-to for all things invoicing, but she is also your go-to in our community when it comes to your bookkeeping & accounting questions.

Leigh seriously LOVES numbers, has been bookkeeping since 1996 and has been running her own bookkeeping agency for well over 12 years now.

Just like us she knows how important it is to be on top of your numbers and the power and insight they can deliver you in business.

She truly wants you to feel in control and confident in this area of your business.

Leigh joined the team in 2017.






The Elevatory helps clients implement proven business & marketing strategies to build multi-6 and 7 figure ecommerce businesses.


A comprehensive guide of the tasks you need to tackle and the infrastructure you need in place to sustainably grow your business.