Small Business Sales & Marketing | The Elevatory

 Ready to increase your productivity, master your mindset and strategise like a marketer?

Then it’s time to tune in to Raising Her Game – a podcast that will drive you to rise to the next level in your life and business.

Ep30. Instagram - Latest tips and insights to be across with Elise Darma

Flori catches up with Insta Expert Elise Darma to talk about all the latest must-do's and insights to be across when it comes to growing your business on this social media platform. 

Ep29. How to maximise your impact on social media

Anna chats to Social Media Strategist Stevie Dillon about social media’s place in your marketing plan and what to do to maximise its reach and impact on your bottom line.

Ep23. How to drive organic growth on your Facebook page with Rachel Miller

Flori chats to Rachel Miller about how to drive organic growth on Facebook and the impact if can have for your business.

Ep22. How to come up with killer content that your audience will lap up

Anna & Flori chat through the importance of using content as part of your marketing strategy 

Ep21. Facebook Groups - A good or bad idea for your business? - with Diana Tower

Flori chats with Diana Tower around the pros & cons of creating and managing a Facebook community as part of your business model.

Ep19. How to create a buzz when launching a new product or service

Anna & Flori step you through what you need to consider when creating and implementing a successful launch strategy.

Ep17. How I went from 2 to over 60 sales a month

Flori chats to Academy student Rachel Brittliff from Curious Kids Science about how she’s used The Academy's learnings to propel herself forward and create a business and home life she wants.

Ep16. What’s better than acquiring a new customer?

Anna & Flori take you through their secret weapon – customer retention – and the impact it’s made on their business and the impact if could have on yours. 

Ep15. 4 key metrics to be across in your sales funnel

Anna & Flori take you through your must know numbers when it comes to your marketing activities and how to measure success.

Ep12. How to price your products & services for success

Anna & Flori step you through what you need to consider to price your products and services for success

Ep10: What do you need to consider at the top of your sales funnel?

Flori coaches student Melanie De Gioia through what sits behind a successful top of the funnel strategy for her unique Ferrari hire company.

Ep9. From mass marketing to mass personalisation

Anna & Flori talk the importance of personalisation in marketing and how to create a lasting impression with those who encounter you. 

Ep5. My journey to small business success - Chloe Watts, Blueberry Co

Anna chats to Academy student Chloe Watts from Blueberry + Co about how embracing her big picture vision has taken her business from hobby to its own fulfilment centre.

Ep4. 3 marketing myths every small business owner needs to know

Anna & Flori break down 3 common marketing myths that most small business owners fall victim to at some point on the journey.




Based in Sydney but servicing clients worldwide, The Elevatory is an education hub for Women in Business. Founded by Anna and Flori in Sydney in 2016. The Elevatory’s mission is clear - to deliver Women all the coaching, training & resources they need to ensure RESULTS in their small business.

The Elevatory Mastermind was later founded in 2018 in response to students who were progressing quickly through their signature coaching program, delivering advanced training to help them scale and break through the boundaries of those next income levels.


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