Unleash a flow of high-quality customers and sales in 90 days.
INTRODUCING...
Ecommerce Unleashed
A 4-month marketing intensive designed to help you implement paid and organic marketing strategies into your business.
For emerging ecommerce owners who want to generate more traffic and sales.
A LIVE 10 week done-with-you program that teaches you how to implement key paid and organic marketing strategies into your business.
For emerging ecommerce owners who want to generate more traffic and sales.
Now imagine ...
Having a highly optimised website and a traffic system working to bring you orders (day and night) - that once set up, your job is simply to keep monitoring and tweaking to improve performance and continue to scale.
And where your next focus will be on
trying to keep up with all the orders!
"I've gone from 100 orders a month to over 300 orders a month, I had no idea how quickly business would grow and let's just say I'm now being kept on my toes. The growth has been incredible".
Kara Cooper // Mount Vic & me
"My mindset has changed, I didn't think 10k a month was possible, now after being able to hit 50k in peak season I now think everything is possible. It's just me who has to dream it up and then make it happen."
Kristal Spencer // Wine Stains
Ecommerce Unleashed is
designed to help you seriously move the needle with
Your Online Marketing
This LIVE coaching program will help you optimise key pages of your website, setup and refine your email marketing and implement powerful organic and paid ad strategies to turn on those traffic taps!
Alongside this, you'll learn how to track and read your analytics so you can maximise your return on ad spend, build your email list, and ensure your customers come back again and again.
Finally you’ll learn how to write a marketing plan - so you can map out and really max out each and every sales opportunity.
All of this led by an expert team of coaches stepping you through a proven process, with no fluff, holding you accountable and supporting as you implement.
"These ladies gave me the confidence to leave my day job of nearly 20 years to pursue my dream because they not only taught me how to do it but made me BELIEVE I can do it".
Komal Parekh // Polkadot Affair
"I am so excited for the future. I have just come off my biggest month to date and smashing way past my first 5 figure month. If I can 8x my business in 6 months, imagine what I can do in the next 6!
Megan Wells // The Sassery
Ecommerce Unleashed
This is not just another business course - it's a program focussed exclusively on Marketing where we'll be implementing a handful of important things into your business so you can unleash that traffic flow.
We don't want to overload you with unnecessary information, so you can go into procrastination -
we just want you to get sh*t done.
We like to call it an intensive implementer - because it's just that!
And at the end of your time with us, you'll have learned, built and optimised your heart out - with a strong traffic system in place to show for it!
You'll have your:
At The Elevatory our goal with every client is to help them unleash a flow of never-ending, high-quality customers and sales, by helping them to implement and master their own Marketing.
"The Elevatory team are amazing! I love that you get to work with multiple different coaches for each aspect of your business."
Jackie Morgan
Enoia Soul
"Anna and her team have been instrumental in the success of our business and could not recommend them more!"
Kelly White
Twigg Puzzles
"The Elevatory team is amazing with great knowledge within all areas of business and marketing. I highly recommend them!"
Astrid
Bubs Nest
Get Pitch Ready
For your products to fly off the shelf we need to ensure your messaging REALLY hits the mark.
This means we need to:
- Find a way to make your brand stand out from the crowd
- Make sure you’re talking to the right people
- Know how to agitate and inspire with your copy
- Have the right offer
Get Tech Ready
Once we turn on those traffic taps we need to be able track, monitor and optimise everything!
So in preparation we’re going to have you working through:
- Setting up your Google Analytics
- Creating your Google Ads account & conversion tag to measure sales
- Creating your Google Merchant Centre & Google Shopping Feed
- Connecting up your Facebook pixel & creating your catalogue
Get Numbers Ready
Everything in ecomm is numbers. It’s all in the data!
So we're going to help you to master your numbers.
Here we’ll dive into:
- Profit and performance metrics
- The data and analytics that you need to track on an ongoing basis
- And we’ll also walk you through the templates and trackers we’ve used to grow 100's of ecomm stores.
Get Traffic Ready
Now you don’t want to spend on clicks until you KNOW your website is ready to handle them. So we're going to optimise your site so it's primed for your new traffic flow.
This means:
- Working on conversion rate optimisation from your home page all the way through to the cart
- Ensuring you can capture those leads that don’t buy first time
- And as a bonus, we’ll even introduce you to SEO so you can get started to improve your organic listings
Get List Ready
Your email should be delivering you 30% of your revenue, so this week we're going to make sure it’s working hard for you now and into the future.
Together we’ll:
- Plan and write out our 6 must have email sequences for ecomm stores
- Set up automations so they fire in your sleep - we’ll tell you exactly what to send and when
- Get you thinking about your ongoing Email Marketing strategy
- Go through how to track email performance so you've got an eye on that all important data
Set up your Google Ads
Google Ads truly are the unsung hero of ecommerce - because when people hit Google they do so with intent… which often means they are READY to buy. So here we'll be making sure you get that 'must have' visibility across the Google network.
Here we'll be:
- Creating a campaign which will allow you to promote your products across the Google Network by creating one easy-to-manage campaign
- Working through tips to improve campaign performance
- Learning how to read the data, tweak ads, optimise and scale
Get Social Ready
The backbone of all your marketing endeavours is your organic socials.
So we’ll be making sure you’re across:
- The Elements of a successful social media strategy
- The Anatomy of an effective Instagram account/feed
- How to develop your social media content – planning, strategy and scheduling
- How to build, grow and sustain on social media
Get Plan Ready
It's simple - fail to plan and you plan to fail.
If you truly want to max out the year ahead then you need a marketing plan. You need to be clear on what you want to achieve each month and why, with a clear view on your profit and cashflow.
Together we'll get clear on:
- How many promotions / activations you need across the year
- Which promotions / activations will meet your objectives
- And which channels to use for each campaign
Set up your Facebook Ads
And now, the final piece of the puzzle. Facebook Ads!
Facebook has the potential to completely blow up your traffic and sales.
So we'll be teaching you how to:
- Create cold conversion campaigns
- Create Retargeting campaigns to get people to come back and buy
- Read your data and analytics
- Tweak ads, optimise and scale them
At the end of your time with us you'll have implemented an entire marketing system to unleash a flow of high-quality customers and sales into your business now and into the future.
What you get access to
4 months of content + live support
To help you seriously move the needle with your online Marketing
3-4 live coaching calls a week
To help with feedback, support, troubleshooting and implementation
Video and resource library
To teach you key marketing theory
Templates, workbooks, blueprints and swipe files
To help you implement
Calculators and Excel spreadsheets
To ensure you really 'get' your numbers
Accountability plan
To help you stay on track week to week
Facebook Group
To reach out to your peers and coaches each time you have a question.
Limited group size
To ensure you have the support you need to succeed
Lock in ongoing support
Option to stay in the program at the end of the 4 months on alumni rates
Live coaching calls run 1pm Sydney time, every Monday, Wednesday & Friday.
"I'm celebrating my first ever 5 figure launch. Feels truly surreal to write that to be honest but loving where my business is heading and so excited for what lies ahead."
Bec Albouze
The Pop up Party Co
"Somebody please pinch me….this can’t be real! Not long ago I posted that we did our first $10k month……..WE JUST HIT $15k!!!!!!"
Sarah Smith
Fan Friends
"My business has increased its profit margins, my online store sales are up 60% YOY and I now have multiple revenue streams, with a service arm, and now a shop front! "
Kate
Just Gorgeous Things
What's your investment?
AUD 3999 inc GST
- 4 month program
- 3-4 live coaching calls each week with our expert team
- Video & resource library
- Templates, Workbooks, Blueprints & swipe files
- Calculators and excel spreadsheets
- Weekly Accountability / Action items
- Facebook Group
- Small group size
- Option to stay in the program at alumni rates
- Save when you pay in full
AUD 1099 x 4 months inc GST
- 4 month program
- 3-4 live coaching calls each week with our expert team
- Video & resource library
- Templates, Workbooks, Blueprints & swipe files
- Calculators and excel spreadsheets
- Weekly Accountability / Action items
- Facebook Group
- Small group size
- Option to stay in the program on alumni rates
This program has been built on the successful results of the testing, optimising and scaling we’ve done within our own ad agency AND within our Mastermind program, where we’ve been up close and personal 1:1 with several hundred businesses.
We’ve successfully guided a wide range of ecommerce business owners through the strategies we’ll be teaching you.
Here are just some of the clients we’ve worked with:
This Program is for you if:
- You are a new and emerging ecommerce owner
- You’ve exhausted your organic channels and feel like you’re treading water or you’re ready to launch and want to do it right
- You recognise the need to upskill in marketing and want to learn everything you can
- You want results like tomorrow
- You are prepared to get your hands dirty and take action right now
- You want to plug into a team and community who will drive you to achieve
Who we’re not for you if:
- You’re at the ideas stage
- You want someone else to implement and do the work for you
- You’re not self motivated or self driven
- You’re not willing to commit 3-4 hours a week for the next 4 months
Please note - it’s a prerequisite that you are on either Shopify or WordPress in order to enrol in this training.
It's time to say goodbye to...
- Spending hours posting on socials, in FB groups or giving your stuff away for free
- Consuming a million courses, podcasts, emails, youtube videos and downloading every freebie you get served on your newsfeed but getting nowhere
- Spending a little bit of time here, then there, on all the things without moving the needle.
- Outsourcing to an agency [eek don't do it!]
This program is a no risk investment in your success.
Quite simply, together we are going to get sh*t done. And we guarantee that we’ll help you implement everything outlined in this program.
Frequently asked questions
Is this a course or something else?
We call it an intensive implementer! Because it’s all about getting sh*t done.
Our training will teach you the theory and then our material and live support calls will help you to implement what you learn.
At the end of your time with us you'll have implemented an entire marketing system to unleash a flow of high-quality customers and sales into your business now and into the future.
What do I actually get when I join?
You get access to 9 modules of content & resources specifically designed, organised and paced to ensure you’re upskilling & implementing at every step over the next 4 months, plus regular live group coaching calls & a Facebook Group for support and accountability.
Why is it a small group of people?
Because we want our clients to get results and actually implement what we teach. And having a small group means we can offer more hands-on support!
How long does the program run for?
4 months.
We have tested the format of this program repeatedly - and we believe this is the optimum amount of time to implement everything we teach and start getting results.
Will I need an additional budget for my ads?
Yes. And through our program we will work with you to ascertain your ideal budget and goal ‘cost per acquisition’ which will be based on your product, price, marketplace and business goals.
Where will I be at the end of the program?
This LIVE coaching program will help you optimise key pages of your website, setup and refine your email marketing and learn powerful ad strategies to turn on those traffic taps!
You'll also have learnt how to track and read your numbers and analytics so you can make powerful decisions to help you grow your business.
Lastly you will also walk away with a marketing plan for the year ahead, so you know what you’re promoting and when, so you are making the most out of every activation and sales opportunity.
What happens at the end of the program?
We offer a variety of different memberships at the end of the program for those who want to continue with us in some form. These range from alumni rates to stay on in Ecommerce Unleashed - through to working with our coaches 1:1 through our Mastermind.
What time are the coaching calls scheduled for?
All group calls will run at 1pm (Sydney Time) Mondays, Wednesdays & Fridays.
These calls will also be recorded should you miss a session.
Would my partner / assistant also be able to take part in the program?
Yes your partner / assistant can absolutely get involved, and at no extra cost.
What's your investment?
AUD 3999 inc GST
- 4 month program
- 3-4 live coaching calls each week with our expert team
- Video & resource library
- Templates, Workbooks, Blueprints & swipe files
- Calculators and excel spreadsheets
- Weekly Accountability / Action items
- Facebook Group
- Small group size
- Option to stay in the program at alumni rates
- Save when you pay in full
AUD 1099 x 4 months inc GST
- 4 month program
- 3-4 live coaching calls each week with our expert team
- Video & resource library
- Templates, Workbooks, Blueprints & swipe files
- Calculators and excel spreadsheets
- Weekly Accountability / Action items
- Facebook Group
- Small group size
- Option to stay in the program on alumni rates